Sure you do. We all know the best way to hook someone is to bring them to an event. When they get there they’ll say, “Wow! I never knew something like this existed.” You’ll say, “Wow! I’ve been telling you about it for years.”
Well now you can bring events to them. We’ve made some movies you can show them. The most recent is Opie Goes Racing, a story of a boy whose racing dreams come true. The Marine Corps Air Station Cherry Point was the Solo Season Opener from Cherry Point. Click the links.
Everyone is so busy these days that we need quick and easy ways to share the fun. Share a video with a friend and note their interest. If they seem interested, offer to show them more. Maybe they’ll try a ride around the solo course or a guest pass for a day at VIR. Bring them in slowly, at their pace or slower.
Let them chase the bait. If you want to hook them, it’s best if they want more.
Maybe bring them to an event is too much at first. A Chapter Meeting might be the thing. At Chapter meetings they can meet a bunch of car enthusiasts who actually get to play in a safe way.
Chapter Meetings are always more fun when guests join.